Best Moisturizer Brands in the World 2025

Maybe you are not aware of which company is producing the best moisturizer in the world in 2025. 

However, you are going to be the pro of choosing the perfect moisturizer by seeing our list of the best moisturizer brands in the world 2025. 

In this competitive world of consumerism, the market is the most competitive place to identify the best cosmetic companies. One must-see: World’s Top Cosmetic Brands.

Beauty products are one of those highly demanding products which have several alternatives therefore always keep competing with each other in terms of their advanced features and formula. You may check the List of Makeup Products for Beginners.

There are hundreds of companies over there, and they are coming up with unique features every single day to overtake the other one. 

Moisturizer creams are not out of this trend and there are several brands coming up with different features in order to benefit their consumers in a way no other brand did and thus securing  the top position on the list.

Here is the list of the best moisturizer brands in the world in 2025 with company ranking.

01. E.l.f. Cosmetics

ELF is still the world’s best moisturizer brand in 2025. This brand offers a lightweight moisturizer, which is perfect for oily skin. You can see the 12 benefits of moisturizer for skin.

Well, the moisturizer also protects the skin with SPF 15. Some of their solutions use Shea Butter & Coconut Oil to help moisturize skin.

• All e.l.f. skincare products are free from Parabens,Sulfates, and Phthalates.
• All e.l.f. products are Vegan and Cruelty Free.

Best Products

• Face moisturizer
• Daily hydration moisturizer

02. Clinique

Clinique is the 2nd best moisturizer brand in the world in 2025. Clinique offers rich moisturizers for dry skin and keep the skin hydrated. It has multiple solutions -medicated formulas for acne-prone skin and also the lightweight lotion for oily skin.

• It offers brightening moisturizers for dull skin
• It promises anti-aging creams for a younger looking skin
• This brand also offers oil-free moisturizers and  water-based moisturizers, and  SPF moisturizers

Clinique  offers a totally  Different  kind of Moisturizing Gel which is the best moisturizer for acne prone skin and as  it is a gel  it is non-greasy and also sheer.

Best Product

• Clinique Dramatically Different Hydrating Jelly
• Clinique Dramatically Different Moisturising Lotion 
• Clinique Moisture Surge Hydrating Water Gel Concentrate
• Clinique Moisture Surge 72 Hour Auto Replenishing Hydrator
• Clinique Dramatically Different Moisturising Gel

03. Neutrogena

Neutrogena is a top company of moisturizer products. This brand has a wide range of moisturizers. One among all is Neutrogena Hydro boost which is Chock-full of hyaluronic acid. 

It is favorite to many dermatologists as  humectant having  elegant lightweight gel consistency that  easily moisturizes without feeling very heavy. It has also the feature of improving the appearance of fine lines as a result of plumping action of hyaluronic acid

• For  SPF it offers  Neutrogena Oil-Free Daily Facial Moisturizer With Broad Spectrum SPF 35 .
• This  cream is specially made for oily and problematic skin

Best Product

• Neutrogena UltraSheer Dry-Touch Sunscreen Broad Spectrum SPF 100+
• Neutrogena Healthy Skin Anti-Wrinkle Cream With SPF 15
• Neutrogena Hydro Boost Gel-Cream
• Neutrogena Triple Moisture Daily Deep Conditioner
• Neutrogena T Gel Therapeutic Shampoo

04. Kiehl’s

Kiehl’s is one of the best moisturizer companies in the market in 2025. The lightweight moisturizers are the supreme ones. It brings instant refreshment to one’s skin. It also delivers a lit-from-within glow to the skin.

• Gives a lively look to  otherwise stressed skin.
• Kiehl’s Ultra Facial Oil-Free Gel-Cream checks a lot (if not all) of the boxes when it comes to compatibility with oily skin

Best Products

• Best For Daily Hydration: Ultra Facial Cream Spf 30.
• Best For Anti-Aging Concerns: Super Multi-Corrective Cream Spf 30.
• Best For An Instant Glow: Glow Formula Skin Hydrator.
• Best For Men’s Skin: Facial Fuel Spf 20.

05. Murad

Murad moisturizers are made with ingredients that help to enhance one’s skin type. Oil and Pore Control Mattifier promises oil-free refreshed skin. 

This moisturizer is lightweight moisture that keeps the skin refreshed and oil free for at least ten long hours.

Murad is also considered a top-class moisturizer company in the market. 

• It helps the skin to shine and also controls the pores.
• Their age-Balancing Night Cream is hydrating SPF moisturizer that helps to  improve the look of lines and wrinkles.

Best Products

• Murad Age Reform Rapid Collagen Infusion.
• Murad Environmental Shield Essential-C Eye Cream SPF 15.
• Murad Pore Reform Skin Smoothing Polish.
• Murad Resurgence Age-Balancing Moisture Broad Spectrum SPF 30.
• Murad Hydro-Dynamic Quenching Essence.
• Murad Retinol Youth Renewal Serum.

06. Bare Escentuals

This clean moisturizer is customized with St. John’s Wort which provides antioxidant protection. Not only that it is a blending of the Peptides and Ceramides to help soften and smooth appearing skin.

Bare Escentuals is also considered one of the best moisturizer brands in the world in 2025.

• BARE HAVEN Essential Moisturizing Soft Cream offers extra softness to the skin.
• Another one is SMOOTHNESS Bare Haven Soft Moisturizer. It also promises a soft texture in skin

Best Product

• Skinlongevity Long Life Herb Eye Treatment. …
• SKINLONGEVITY Long Life Herb Night Treatment. …
• SMOOTHNESS Bare Haven Soft Moisturizer. …
• PORELESS AT ANY AGE. …
• Ageless Genius^™ Firming & Wrinkle Smoothing Eye Cream. …
• BUTTER DRENCH^™ Restorative Rich Cream. …
• Skinlongevity Long Life Herb Eye Treatment

07. Caudalie

Caudalie is an exceptional type of the best moisturizer brand, and they have great fame all over the world. 

According to them, Viniferine is almost 62 times more efficient than using vitamin C in terms of brightening the skin as well as lightning and evening out skin’s texture with consistent use.

• These moisturizers help to brighten the skin along with giving it a soft even toned texture
• There is a common question that are CAUDALIE products non-comedogenic
• Most of these products have the words “non-comedogenic” written on the package

Best Product

• Vinoperfect Radiance Serum.
• Beauty Elixir.
• Vinosource Moisturizing Sorbet.
• Grape Water.
• Vinoperfect Brightening Glycolic Overnight Cream.
• Vinosource S.O.S. Thirst-Quenching Serum.
• Instant Detox Mask.
• Vinopure Skin Perfecting Serum

08. SK-II

This brand claims to have one of the best moisturizers in the market. According to them  Pitera which is a natural by-product of yeast fermentation is a rich liquid that contains amino acids, minerals, vitamins, and organic acid.

• It is said that this solution helps to  improve skin lucency
• It also helps to decrease wrinkles and lightens dark spots
• It helps your skin to restore its moisture

Best Product

• SK-II R.N.A Radical New Age Power Airy Milky Lotion 80g.
• SK-II Facial Treatment Oil 50mL.
• SK-II R.N.A.
• SK-II Facial Treatment Repair C 30mL.

09. GLAMGLOW

GlamGlow offers one of the best moisturizers available in the market. They are quite straightforward in claing their characteristics-

• They not a cruelty-free skincare brand
• Glamglow is not organic
• It is also not  natural . they are not made with organic products only

Best Product

• GLAMGLOW GLOWSTARTER Mega Illuminating Moisturizer
• GLAMGLOW GRAVITYMUD Firming Treatment
• GLAMGLOW Supermud Clearing Treatment
• GLAMGLOW THIRSTYMUD Hydrating Treatment
• GLAMGLOW SUPERCLEANSE Daily Clearing Cleanser

10. Glossier

Glossier is a top moisturizer producing company and very popular in the market. Glossier Priming Moisturizer primarily tends to give you light hydration.

• This moisturizer is different from other moisturizers in that  it  leaves  the user’s skin with a smooth and slightly matte finish instead of giving it a watery finish. This in fact is the priming part of this moisturizer
• After wearing this foundation it is more likely to glide over this smooth canvas

Best Product

• BSuper Glow. $28. Glossier
• Invisible Shield. $25. Glossier
• Balm Dotcom. $12. Glossier
• Mega Greens Galaxy Pack. $22. Glossier.
• Milk Jelly Cleanser. $18. Glossier.
• Priming Moisturizer Rich. $35. Glossier.
• Solution. $24. Glossier.
• Zit Stick. $14. Glossier.

11. EltaMD

EltaMD Moisturizer instantly melts on contact and restores 90% of skin’s moisture for a long time-at least 12 hours. It is quite easily applicable to the skin.

• These moisturizers are quite gentle to disturbing tender, irritated skin
• This intense  moisturizer works deeply to moisturize the skin
• It soothes inflamed and irritated skin

Best Product

• Moisture rich body crème
• AM therapy facial moisturizer
• Intense moisturizer
• PM therapy facial moisturizer
• Barrier renewal complex facial moisturizer

12. SkinMedica

SkinMedica’s Rejuvenative Moisturizer works best to smooth and soften dry and rough patches and of lines and wrinkles.

• It helps to minimize the patches and wrinkles caused by dry skin
• These products restore rejuvenating skin
• Sodium hyaluronate retains 40 times its weight in water, meaning your skin will remain hydrated and touchably soft throughout the day

Best Products

1. SkinMedica TNS Essential Serum
2. SkinMedica Retinol Complex 1.0
3. SkinMedica Facial Cleanser
4. SkinMedica Dermal Repair Cream
5. SkinMedica 2.0 Lytera Pigment Correcting Serum
6. SkinMedica Replenish Hydrating Cream
7. SkinMedicaRejuvenative Moisturizer
8. SkinMedica TNS Eye Repair

13. First Aid Beauty

First Aid Beauty Ultra Repair Face Moisturizer of this brand is lightweight as well as quick-absorbing moisturizer.

• It  gives immediate hydration with a smooth even toned velvety soft finish
• Skin is left  feeling beautifully smooth and perfectly prepared for makeup or even no makeup days
• This moisturizer is hypoallergenic and safe for sensitive skin
• This is Cruelty free

Best Product

• Hydrating face moisturizer
• Ultra repair face moisturizer
• First aid beauty ultra repair cream
• Ultra repair face moisturizer

14. La Roche-Posay

This moisturizing face cream is suitable for skins that are sensitive to certain ingredients like fragrance, parabens or dying alcohol.

• Tested on allergy-prone skin and proven good
• Helps to restore skin’s natural protective barrier

Best Product

• BestLa Roche-Posay Effaclar Micellar Water.
• La Roche-Posay Serozinc.
• La Roche-Posay Hyalu B5 Hyaluronic Acid Serum.
• La Roche-Posay Respectissime Waterproof Eye Make-up Remover.
• La Roche-Posay Cicaplast Baume B5 Soothing Repairing Balm.
• La Roche-Posay Redermic [R] Anti-Wrinkle Retinol Treatment        

15. Sente

Sente dermal repair cream of this brand is one the best moisturizers available in the market.it is Formulated with Heparan Sulfate Analog (HSA).

• This  moisturizing cream absorbs quickly
• and works beyond surface hydration to restore the skin’s natural rejuvenating texture.
• It is clinically proven to diminish the appearance of wrinkles
• It brings improvement to  skin tone and texture

Skin Type: Suitable for Mature Sensitive; Dry; Oily; Combination skin

Concerns:

• Anti-Aging
• Dryness
• Loss of Firmness

Benefits:

• Works best  for compromised and sensitive skin
• Improves skin hydration
• Green tea provides the skin antioxidant benefits
• Heparan Sulfate Analog (HSA) improves to develop skin’s moisture retention and protects  fragile collagen and elastin

#Top 10 Best Moisturizer Brands in the World 2025

1. E.l.f. Cosmetics – Brand Country: United States
2. Clinique – Brand Country: New York, NY
3. Neutrogena – Brand Country: United States
4. Kiehl’s – Brand Country: United States
5. Murad – Brand Country: United States
6. Bare Escentuals – Brand Country: United States
7. Caudalie – Brand Country: French
8. SK-II – Brand Country: Japan
9. GLAMGLOW – Brand Country: China
10. Glossier – Brand Country: United States