Today’s cup of tea is the best highlighter brand in 2025 available in the market.
One should choose the best highlighter company first to determine the appropriate product for herself. Because the clean cloud can provide the clean rain.
Among the makeup kits, highlighter has got a special recommendation from makeup enthusiasts for some certain and valid reasons. One must-see: World’s Top Cosmetic Brands.
Highlighters are capable of bringing a natural glow to your face and make you look attractive. They come with the liquid condition to pressed condition and vary from one another. You may check the List of Makeup Products for Beginners.
However, to get a radiant and luminous face, highlighters help a big time. That’s why makeup brands compete to make the best version of their creation.
Let’s check out the best highlighter brand in the world in 2025 with company ranking.
01. L’Oréal
Brand Country: France
Price Range: $8.95-$12.99 USD
Net Worth: $209.21 Billion
Founded: July 30, 1909
Founder: Eugene Schueller
CEO: Jean-Paul Agon
Brand’s Products: Skincare, Personal care
Employee: 88,000 People
Best Products: L’Oreal Paris Collagen Moisture Filler, L’Oreal Paris Revitalift 1.5% Pure Hyaluronic Acid Serum, L’Oreal Paris Revitalift Intensive Anti-Aging Day Cream, etc.
Headquarters: Clichy, France
L’Oreal is the best highlighter brand in the world in 2025 with its huge collections. L’Oreal highlighters glow naturally giving your face a prismatic finish.
Its Paris True Match Lumi Shimmerista Highlighting powder comes with a formula that blends effortlessly and seamlessly. The L’Oreal Paris True Match Lumi Glow Amour Glow Boosting Drops and L’Oreal Paris Infallible Longwear Highlighter Shaping Sticks are also good.
What We Liked
- The highlighters illuminate the complexion perfectly
- The drop highlighters are pigmented and create a glowing dewy look
- The stick highlighters of L’Oreal comes with shimmery pigment and gives a long-lasting radiant look
- Its liquid highlighter the True Match Lumi Glotion Natural Glow Enhancer also hydrates the skin and makes a healthy and bright complexion
02. Dior
Brand Country: France
Price Range: $16.99-$40 USD
Net Worth: $146.98 Billion
Founded: 16 December 1946
Founder: Christian Dior
CEO: Sidney Toledano
Brand’s Products: Clothing, cosmetics, fashion accessories, jewelry, perfumes, spirits, watches, wines
Employee: 163,309 People
Best Products: Lip Glow Lip Balm, Contour Palette, Face and Body Foundation, etc.
Headquarters: 30 Avenue Montaigne, Paris, France
After the brand L’Oreal, Dior is the second-best highlighter brand in the world in 2025. This brand also has a large collection of highlighters with its different shades.
The Diorskin Nude Air Luminizer Powder is one of their best collections. It has come in different shades including, champagne beige gold, yellow gold shimmer, opal pink, tan shimmer, and more.
What We Liked
- Blends with the skin perfectly and lightweight packaging
- The highlighters arrive along with a mini kabuki style brush and soft pouch
- Gives the highlighting points of the face a multidimensional glow
- The texture of the highlighters are smooth, dense, firm, and not so powdery
03. Maybelline
Brand Country: United States
Price Range: $3 – $75
Net Worth: $18+ Billion
Founded: 1915
Founder: Thomas Lyle Williams
CEO: Robert Hiatt
Brand’s Products: Foundation, Concealer, Powder, Contour, Highlighter, Blush, Eyes Product, Lips Product, Nails Product
Employee: 50k+ People
Best Products: SuperStay Matte Ink Liquid Lipstick, Super Stay Full Coverage Foundation, FaceStudio Master Chrome Metallic Highlighter, New York Fit Me! Matte + Poreless Powder, etc.
Headquarters: Manhattan, New York City, New York, United States
Parent Organization: L’Oréal
Just like some other beauty and cosmetic products, Maybelline is also a highlighter slayer. Hence, this brand is also one of the best and well-known highlighter brands in the market till 2025.
One of its best highlighter productions is the Maybelline Face Studio Master Chrome Metallic Highlighters. Again, its New York Facestudio Master Strobing stick Illuminating Highlighter is also one of the best drugstore highlighters.
What We Liked
- The highlighters deliver a warm metallic sheen look and reflective finish
- They are stuffed with metallic pigments and comes with a round compact packaging
- The formula of the highlighters are powdery, creamy, long-lasting, and gives a buttery touch
- They come in a variety of classic shades including molten gold, molten rose gold
04. NYX Professional Makeup
Brand Country: United States
Price Range: $6.50-$25 USD
Net Worth: $17.43 Billion
Founded: 1999
Founder: Toni Ko
CEO: Toni Ko
Brand’s Products: Cosmetics
Employee: 1,800 People
Best Products: NYX Professional Makeup Micro Brow Pencil, NYX Professional Makeup Can’t Stop Won’t Stop Contour Concealer, NYX Professional Makeup Foil Play Pigment Palette, etc.
Headquarters: Los Angeles, California, U.S.2016 Switzerland
Parent Organization: L’Oréal
The brand NYX Professional also offers some of the best drugstore highlighters in 2025. It has a highlighter stick collection, liquid or drop collections, and all.
The NYX Professional Makeup Strobe of Genius Holographic stick with a purple sheen is the best. Also, the NYX Born to Glow Liquid Illuminator is a glowing highlighter.
What We Liked
- The highlighters come with holographic effect hence they are the best for night outs
- The stick highlighter comes with a purplish sheen, yet it delivers a radiant look
- They are lightweight and packaging is travel-friendly
- The NYX Born to Glow Liquid Illuminator can also be used as foundation as it has a multifunctional moisturizing formula
05. Sephora
Brand Country: France
Price Range: $3-$90 USD
Net Worth: $10 Billion
Founded: 1970
Founder: Dominique Mandonnaud
CEO: Martin Brok
Brand’s Products: Beauty & wellness
Employee: 20,000 People
Best Products: Milk Makeup’s Vegan Milk Cleanser, The Ordinary’s Azelaic Acid Suspension, Give Me Some Balm Lip Set, Supergoop!’s Glowscreen Sunscreen SPF 40, etc.
Headquarters: Paris, France
Parent Organization: LVMH
Sephora is one of the best highlighter companies in the world till 2025. It is a vast brand that reveals cosmetics that are famous worldwide.
However, the collection of highlighters is also beyond description. Sephora with their illuminator highlighters is also recommended globally. Sephora Shimmer Veil Highlighter provides a dense bright look for a bridal look.
What We Liked
- The brand provides the best highlighters with less inconvenience.
- Both the Moonstone and magic shade are perfect for every skin tone.
- The brightness they provide amalgamates with nature perfectly.
- The formula is highly enriched with creamy butter.
06. Chanel
Brand Country: France
Price Range: $38-$115 USD
Net Worth: $15 Billion
Founded: 1910
Founder: Coco Chanel
CEO: Alain Wertheimer
Brand’s Product: Haute couture, Ready-to-wear, Accessories, Jewellery, Perfume
Employee: 20,000 People
Best Products: Chanel Rouge Coco Gloss Moisturizing Glossimer, Chanel Le Correcteur De Chanel Longwear Color Corrector and Concealer, Chanel Les 4 Ombres Multi-Effect Quadra Eyeshadow, Chanel Rouge Coco Flash Lipstick, etc.
Headquarters: Neuilly-sur-Seine, France (London, United Kingdom)
Parent Organization: CHANEL International B.V.
Chanel is the brand of classiness. This popular brand has also created its position in the best highlighter brands till 2025.
The Chanel Baume Essential Multi-Use Glow Stick is its great highlighter creation. It comes in three different shades. Again, the Chanel Highlighting Powder is also one of the best. It has four shades.
What We Liked
- All the shades of the highlighters are equally gorgeous, silky, and smooth
- Only one layer of a Chanel highlighter can give you a dewy and sheer finish
- The highlighter shades are formulated with micro glitters or sparkles
- The powdery highlighters blend well with the skin
07. Fenty Beauty
Brand Country: France
Price Range: $7-$75 USD
Net Worth: $6 Billion
Founded: September 8, 2017
Founder: Rihanna
Owners: Rihanna, Bernard Arnault
CEO: Rihanna
Brand’s Products: Cosmetics
Employee: 200+ People
Best Products: Killawatt Highlighter, Body Lava Luminizer, Killawatt Foil Highlighter, etc.
Headquarters: Jean Goujon, Paris, France
Parent Organization: Kendo Holdings, LVMH, Fenty Corp
Fenty Beauty comes with the largest collection of the best highlighters with quality. From skin complexion to fair skin type, Fenty Beauty created its path to serve all the makeup enthusiasts out there.
Also, the brand comes with high pigmentation and radiant exclusive highlighter every year. However, their latest collection Diamond Bomb All-Over Diamond Veil comes with golden and white shades to amuse makeup lovers.
What We Liked
- The pigmentation of the highlighters is the bond of together cream and powder
- These long-wear highlighters brighten your face wherever you want
- The Killawatt Freestyle highlighter of Fenty Beauty illuminates the brightness of the cheeks
- The weightless highlighters are premium and shimmery
- It blends quickly and cooperates with the skin-tone flawlessly
08. MAC Cosmetics
Brand Country: Canada
Price Range: $12-$24 USD
Net Worth: $10 Billion
Founded: 1984
Founder: Frank Toskan, Frank Angelo
CEO: John Demsey
Brand’s Products: Cosmetics
Employee: 12,000 People
Best Products: MAC Strobe Cream in Pinklite, MAC Mineralize Volcanic Ash Exfoliator, MAC Prep + Prime Skin Refined Zone Treatment, etc.
Headquarters: New York City, New York, United States
Parent Organization: Estée Lauder Companies
For a natural shimmery glow, MAC Cosmetics has always been providing the best options to consumers. For a Matt finishing and radiant glow choose the MAC Mineralize Skinfinish Powder Soft and Gentle is the best option for you. One gentle blend on your cheeks, and you get long-lasting glowing skin.
What We Liked
- With great long-lasting formula, the highlighters are very much lightweight
- The MAC Hyper Real Glow Palette/Flash + Awe highlighter comes in three different shades
- You can experience a new wave of radiance in your skin
- For a rose gold winter-type look, apply MAC Cosmetics’ highlighters
09. NARS Cosmetics
Brand Country: United States
Price Range: $14-$125 USD
Net Worth: $20 Billion (Shiseido)
Founded: 1994
Founder: Francois Nars
CEO: Francois Nars
Brand’s Products: Cosmetics and skincare
Employee: 1,109+ People
Best Products: Soft Matte Complete Foundation, Quad Eyeshadow, Single Eyeshadow, Soft Matte Complete Concealer, etc.
Headquarters: New York, NY
Parent Organization: Shiseido
If you want a subtle brightness in your face for regular wear, Nars Cosmetics comes with relatable highlighters so far.
NARS Cosmetics is a top highlighter company, and they have huge fame in cosmetic products.
Their Albatross collections are not only breathtaking but also the best face-shimmer you’ll ever see. Tap your finger on the palette and witness the light thorough pigmentation by yourself.
What We Liked
- For multiple purposes choose the Albatross of NARS Cosmetics
- It fulfills the absence of bronzer amusingly
- The palette provides different shades including light pink, golden, and coral
- The shades are densely printed for sustaining the effect for a long time
10. Shiseido
Brand Country: Japan
Price Range: $26-$45 USD
Net Worth: $20 Billion
Founded: 1872
Founder: Masahiko Uotani
CEO: Masahiko Uotani
Brand’s Products: Cosmetics
Employee: 33,356 People
Best Products: Shiseido Clear Stick UV Protector SPF, Shiseido Ultimune Power Infusing Concentrate serum, Shiseido Minimalist WhippedPowder blush, etc.
Headquarters: Chuo, Tokyo, Japan
Shiseido is an award-winning brand that produces top-notch highlighters in the market. Its Aura Dew highlighter is the top choice of makeup enthusiasts.
The multipurpose highlighter provides a perfect glowing face for the marriage ceremony. Besides, its powdery version provides a sleek gorgeous look as well.
What We Liked
- The Shiseido Aura Dew highlighter can illuminate your eye corners, cheekbones so perfectly
- You can get a heavy glowing skin but a light feeling at the same time
- The rose shade provides a shimmery and blushing look on the occasions
- Besides pink, the highlighter provides transparent silver and golden beige shade as well
11. Benefit Cosmetics
Brand Country: United States
Price Range: $15-$60 USD
Company Net Worth: $1.5 Billion
Founded: 1976
Founder: Jean Ford, Jane Ford
CEO: Jean-Andre Rougeot
Brand’s Products: Cosmetics
Employee: 6,000 People
Best Products: The POREfessional Face Primer, Hydrate Primer, Pearl Primer, Dr. Feelgood Mattifying Balm, etc.
Headquarters: San Francisco, CA, United States
Parent Organization: LVMH
Benefit Cosmetics is the best for providing powder highlighter to make you feel light on your face. Benefit Cosmetics Cookies Powder Highlighter is the coolest collection of this brand.
Benefit Cosmetics is also considered a top highlighter producing brand in the world.
They come in different combinations of shades. Besides, their Tickle Powder Highlighter has a combination of pink and golden shades.
What We Liked
- Benefit Cosmetics, besides providing quality powder highlights, offers a mini brush as well
- The brush blends the sleek shades on the cheek effortlessly
- For a sober pinkish look, try out their Tickle Powder highlighter
- Benefit Cosmetics protects the palettes of highlighters by packaging them snugly
12. Anastasia Beverly Hills
Brand Country: United States
Price Range: $14-$59 USD
Net Worth: $3 Billion
Founded: 1997
Founder: Anastasia Soare
CEO: Anastasia Soare
Brand’s Products: Cosmetics
Employee: 100+ People
Best Products: Jackie Aina Palette, DIPBROW Pomade, Nicole Guerriero Glow Kit, NORVINA Pro Pigment Palette Vol. 4, etc.
Headquarters: United States
Anastasia Beverly Hills brand is so famous for producing makeup kits that are highly payoff. Its loose highlighters collections are super reflective and effective.
These highlighters are super shimmery and perfect for a luxurious indoor or outdoor program. Also, to highlight some body parts like the collarbone or tops of the shoulder Anastasia Beverly Hills Loose Highlighter is the best.
What We Liked
- The highlighter provides a luminous and sheer base on the face
- It reflects the light and makes your skin more glowing
- Loose highlighters are always their best when you set them with setting spray on the brush
- Anastasia Beverly Hills offers Hydrating oil which makes some parts of your skin luminous when you apply it with the Loose highlighter
13. Physicians Formula
Brand Country: United States
Price Range: $10-$30 USD
Net Worth: $1.4 Billion
Founded: 1937
Founder: Dr. Frank Crandall
CEO: Ingrid Jackel
Brand’s Products: Highlight & Contour, BB + CC, Blush, Bronzer, Concealer, Finishing Spray, Eyes Product, Lips Product, Skin Care Product
Employee: Not Found
Best Products: Physicians Formula Butter Highlighter, Physicians Formula Powder Palette Mineral Glow Pearls Highlighter, Physicians Formula Shimmer Strips All-in-1, Physicians Formula Bronze Booster Highlight, etc.
Headquarters: Azusa, CA, United States
Parent Organization: Markwins Beauty Brands, Inc.
Physicians Formula has always been the brand that produces 90-98 percent clinically safe proved makeup kits. Its highlighters are no exception as well.
The latest creation Murumuru Butter Highlighter has the essence of perfect texture and pigmentation. It leaves a buttery smooth base in your face instantly.
What We Liked
- The highlighters come in 6 different shades including Champagne, Rose Gold, Deep Mauve, and Iridescence
- The highlighter plays its best performance when you tap it perfectly on your face
- The formula is rich with Murumuru butter, Tucuma butter, and other key ingredients
- The Highlighter is efficient enough to fill the lack with cream in the face and makes it bouncy
14. BECCA
Brand Country: Australia
Price Range: $10.5-$39 USD
Net Worth: $10 Million
Founded: 2001
Founder: Rebecca Morrice Williams
CEO: Rebecca Morrice Williams
Brand’s Products: skincare, cosmetics
Employee: 100+ People
Best Products: Your Best Light Best Sellers Kit, Spark The Light Best Sellers Kit, First Light Priming Filter Instant Complexion Refresh, Ever-Matte Poreless Priming Perfector, Backlight Priming Filter, etc.
Headquarters: Perth Perth, Australia
Parent Organization: Estée Lauder Companies
BECCA is one of the best highlighter brands you can undoubtedly trust. BECCA makeup brand is enriched with different shades and different formulated highlighters. From liquid highlighter to pressed highlighter, BECCA plays a crazy role in the makeup world.
BECCA highlighters provide nature luminous in your face. The pearl shade of BECCA Shimmering Skin Perfecter Liquid Highlighter offers a smooth natural glow.
What We Liked
- The brand provides SPF highlighters to protect the highlight points of your face from the UV ray
- BECCA Shimmering Skin Perfector Pressed Highlighter is another sheer collection that reduces the dullness and makes your skin young
- The buttery texture helps a lot to minimize the patches of the skin
- These highlighters are greatly suitable for those who have complexion
15. Laura Mercier
Brand Country: France
Price Range:
Net Worth: $500 Million
Founded: 1996
Founder: Laura Mercier
CEO: Laura Mercier
Brand’s Products: Cosmetics and skincare
Employee: 500+ People
Best Products: Laura Mercier Translucent Loose Setting Powder, Laura Mercier Face Illuminator, Laura Mercier Secret Camouflage, etc.
Headquarters: France
Parent Organization: Shiseido
Laura Mercier is aware to provide the customers with the best highlighters so far. That’s why they brought Face Illuminator Highlighting Powder in the recent year to satisfy the customers.
To get subtle glowing upper cheeks, the Laura Mercier Face illuminator highlighter is the best.
What We Liked
- The highlighter comes with 7 different cool shades including Seduction, Indiscretion, Sensation, Inspiration, and Addiction
- With a 9g quantity, the highlighter provides service for a long time
- You can customize your shade by mixing and disqualifying any of the shades of face illuminator highlighters
- For an intense and dense glow, use the high-pearl shade of Laura Mercier highlighters
16. Cle de Peau Beaute
Brand Country: Japan
Price Range: $95 USD
Net Worth: $300 Million
Founded: 1982
Owner: Shiseido Cosmetics
CEO: Johnny Burnais
Brand’s Products: skincare and makeup
Employee: 200+ People
Best Products: Luminizing Face Enhancer, Bronzing Powder Duo, Holiday Luminizing Face Enhancer, etc.
Headquarters: New York, United States
Parent Organization: Shiseido Cosmetics
Cle de Peau Beaute makeup brand has some explicit collections of makeup kits and the highlighter is one of them. The Cle de Peau Beaute Exquisite highlighting powder has some extraordinary effects that leave skin even and smooth.
What We Liked
- The Luminizing Face Enhancer comes with the advancement of multipurpose use
- You can also use the highlighters of this brand to contour and bronze your face with the highlighters as well
- The brand offers a brush to the highlighter palette to ease the blending process
- The highlighters also brighten the complexion evenly and reduce the dullness effectively
17. Milani Cosmetics
Brand Country: United States
Price Range: $6-$130 USD
Net Worth: $500 Million
Founded: 2001
Founder: Ralph Bijou
CEO: Ralph Bijou
Brand’s Products: Cosmetics
Employee: 200 People
Best Products: Milani Brow Fix Kit, Color Statement Lipstick, Eyeshadow Primer, Conceal + Perfect 2-in-1 Foundation + Concealer, etc.
Headquarters: Culver City, California, United States
Parent Organization: Gryphon Investors
With many positive reviews, Milani Cosmetics is another leading top level brand that provides quality highlighters as well.
The Milani Stellar Lights Highlighter Palette comes with three different shades, and it has the top rate from the consumers. You can apply different shades or mix up the three together to get a high glowing effect.
What We Liked
- Milani Cosmetics comes with another collection that is Hypnotic Lights Powder Highlighter
- It provides a vibrant glow in your face which perfectly goes with those who have complexion
- For diverse skin tones, Milani is the easiest option for its electric effect
- The highlighter provides 4 different shades and each of them is efficient enough
18. Uoma Beauty
Brand Country: United States
Price Range: $15-$39 USD
Company Net Worth: $200 million
Founded: 2018
Founder: Sharon Chuter
CEO: Sharon Chuter
Brand’s Products: MAKE UP, DIVERSITY, INCLUSIVITY, FREEDOM, COLOUR COSMETICS, SKIN KIN TECHNOLOGY, and AWARD WINNING FORMULATION
Employee: 100+ People
Best Products: Black Magic Carnival Bronzing Highlighter
Headquarters: Los Angeles, California, United States
Uoma Beauty is a rising makeup brand that offers highlighters with several advantages. The Uoma Beauty Black Magic Face and Body Bronzing highlighter is their exclusive collection. It carries multiple skills to lighten up your face.
What We Liked
- The highlighters are made with a dense formula that holds the luminous for a long time
- For a long-lasting bright face, Uoma Beauty highlighters are incredible
- To bronze or contour your face, apply the Uoma Beauty Black Magic Face and Body Bronzing Highlighter at once
- If you want a metallic finish, try out this brand’s highlighters
19. Kevyn Aucoin Beauty
Brand Country: United States
Price Range: $25-$96 USD
Net Worth: $50 Million
Founded: 2000
Founder: Kevyn Aucoin
CEO: Kevyn Aucoin
Brand’s Products: Cosmetics
Employee: 100 People
Best Products: The Contour & Highlighter Duo, The Contour Book – The Art of Sculpting + Defining Volume III, Rose Glow Collection, etc.
Headquarters: New York, United States
Kevyn Aucoin Beauty, as a rising brand, took the matter of producing qualitative highlighters as seriously as the other top-notch brands. The Kevyn Aucoin Beauty Glass Glow Face and Body Gloss highlighter comes with different validation to make you look brighter.
What We Liked
- The highlighter is meant not only for the face but also for the body
- It also assures that all of your skin tones look even and seamless
- For dry skin, this Glass Glow Face and Body Gloss highlighter are perfect for hydrating the skin tone
- Keeping up with the complexion, the highlighter carries rosy and buttery ingredients as well
20. Charlotte Tilbury
Brand Country: United Kingdom
Price Range: $17-$90 USD
Net Worth: $50 Million
Founded: 2012
Founder: Charlotte Tilbury
CEO: Demetra Pinsent
Brand’s Products: Beauty, Skincare, and Cosmetics
Employee: 1000 People
Best Products: Charlotte Tilbury Beauty Highlighter Wand, Highlighter Superstar Glow, Hollywood Flawless Filter, Mini Hollywood Flawless Filter, etc.
Headquarters: London, Strand, England, United Kingdom
Parent Organization: Puig Beauty & Fashion Group S.L.
Charlotte Tilbury makeup brand is developing gradually to build up a nice reputation to make better highlighters. However, Charlotte Tilbury Glodgasm Beauty Wand Highlighter is the new addition that created hype among the makeup freaks.
What We Liked
- The highlighter comes with a liquid condition and the texture is very creamy
- For complex skin tone, Charlotte Tilbury brought this special edition
- It illuminates the dark skin naturally leaving any spot of fakeness
- It comes in three different shades from dark to light color